How Equipment Manufacturers Are Using VR To Enable Their Customers To Quickly Induct New Users
If you sell complex manufactured equipment, you’ll know that it’s a constant challenge for your customers to induct new users to learn your hardware. Either they need to take the hardware offline for training, or users operate the equipment in sub-optimal ways.
That makes the usability of your equipment much harder.
That will have an impact on sales.
VR technology is revolutionising the way advanced OEMs train new users of their products.
By enabling their customers to train their users via VR experiences rather than physical equipment, OEMs can differentiate significantly from similar competitors. And they can allow both prospects and new users to experience their equipment without requiring the physical equipment to be available.
Let’s learn how …
Firstly, Who Is Capital XR?
Capital XR creates cost-effective, cutting-edge Virtual Reality solutions for complex equipment manufacturers.
With our technology, OEMs are able to differentiate from similar competitors and significantly improve the usability of their products for their customers.
Capital XR is a business arm of XKG. Our team already works with top-tier clients like the Australian Defence Force, who we've partnered with for over nine years, exceeding their rigorous standards for training.
And we also have plenty of experience bringing modern tech solutions to OEMs and SMEs in Australia and across the world.
The Challenges We Are Seeing For OEMs
Do any of the following ring true for you?
You’re looking to differentiate from similar competitors and similar products. Competition is fierce. OEMs are having to think out of the box to differentiate from competitors who are offering similar solutions at increasingly lower prices.
Your customers find it difficult to train new users.
When your equipment is complex, inducting each customer and each new user is difficult. If you’re trying to use training videos, you’re probably aware that they just aren’t effective enough for new users to learn quickly. Chances are, that added complexity is losing you sales.
Your customers have to take your equipment offline to train new users. This is a significant overhead for your customers. It would be much more streamlined to induct new users without needing to bring production equipment offline.
You’d like prospects to easily experience your equipment during the sales process. It’s difficult to demo your equipment to prospects during the sales process. Especially when your equipment is large and heavy.
Immersive VR was designed specifically to address these issues.
ImmersiveXR – Differentiate Your OEM
Our solution, ImmersiveXR, is developed in-house by our team of VR and learning management consultants. ImmersiveXR allows your users to get trained on your complex systems or hardware, without actually requiring access to the physical hardware.
It’s quick to implement because we use your pre-existing CAD designs, scans or generative AI models to create a virtual model of your system which students can interact with and train on.
From there, your VR training solution differentiates you from competitors and ensures your customers get the best possible use out of your technology.
See a demo of ImmersiveXR here:
ImmersiveXR: Advanced Training Features
Here’s what you can expect from ImmersiveXR:
External procedures - You define what content is shown on checklists, the training panels, animations, and subject matter expert recordings - which collectively, we call our learning support elements.
Checklists - You can define what content is shown on handheld checklists and panels within the VR experience.
Networked Experience - Instructors can be in any location, and join the experience with students where necessary!
Record your training: Using our VR recording system, training managers can insert subject matter experts demonstrating how to use the system for the organisation’s unique environment.
Hand Tracking - We use the latest hand-tracking technology to promote muscle memory during the training experience. Students can also use controllers or even customised external controls that mimic your system and make the experience even more compelling.
Instructors can join the experience - Instructors and students can enter the experience via their mobile phones to facilitate easy support and easy access to training
Plus - You can level up the training experience with extras such as a realistic environment, recordings of students, eye-tracking, facial-tracking, and a range of more options.
The Capital XR 6-Phase Development Process
The process of implementing ImmersiveXR into your OEM is much more cost-effective and straightforward than you think.
At Capital XR we use a 6-phase development process:
Phase 1 - Equipment Capture: ImmersiveXR is so quick to implement, because we use your pre-existing CAD designs, scans or generative AI models to capture your equipment design. From there, images and video footage can also contribute to the visual design of your system.
Phase 2 - Procedure Design: Our 3D artists begin to create and augment the VR, in collaboration with our development team who set up the training support objects such as panels, teleport markers and animations. We leverage the design and code from previous ImmersiveXR systems we have already built, so the development process is streamlined and agile.
Phase 3 - VR Development: Our development process is impressively fast and agile, because we’re able to leverage the build work from similar ImmersiveXR systems we’ve worked on. Much of the code and the design is already available in our catalog.
Phase 4 - Tutorial Recording: We capture your subject matter experts delivering embedded tutorials - complete with facial expression and eye movement tracking! Your ImmersiveXR environment becomes highly tailored to your unique products and communication style.
Phase 5 - User Acceptance Testing: Testing and iteration are performed to ensure your ImmersiveXR environment works well for your users.
Phase 6 - Go live!: It’s go time. We hand the reins over and ImmersiveXR is live in your business. You can simply hand the ImmersiveXR pack to your customers and prospects, and they can experience your equipment virtually, from anywhere.
The ImmersiveXR Advantage For Your OEM
ImmersiveXR will make waves in both your customer onboarding process and sales process, as well as the overall user satisfaction with your equipment.
You’re able to provide customers a more complete solution, that is significantly differentiated to your competitors. By offering a training solution packaged with your equipment, you ensure customers are using your product in the best ways possible. But it also makes inducting new users very easy for them, which is a significant differentiator compared to similar products in the market. Plus they are trained significantly better than their current online training videos.
Your customers can keep their hardware online for production operations. When they induct new users, they don’t need to shut down the plant or any equipment. This allows them to prevent non revenue generating periods. And that becomes a significant differentiator for your product.
You’re able to help your customers meet regulatory compliance using VR training. Your customers have OHS standards for extreme environments, heat, cold and dangerous conditions. VR allows them to train staff and ensure they are prepared and trained to use my products with maximum safety. Again … another significant differentiator for your OEM.
Elevate Your OEM With ImmersiveXR
Are you interested in learning more about how a tailored ImmersiveXR training environment can be created for your manufactured equipment?
Book a call with one of our VR Strategists for a demo.
If you're interested in implementing a Capital XR product, or you'd like a demo please fill out the contact form below.
If you're interested in playing PlaneVR as a game or for personal use, visit our how-to article here.